YouTube SEO
YouTube SEO covers what helps videos get found on YouTube and in Google Search.
YouTube SEO – explained simply
Key elements are a clear title, a detailed description, chapters, subtitles and an appealing thumbnail – and above all, viewers watching for a long time.
Videos often appear in Google results too, especially for tutorials and “how to” questions.
Practical tip for Swiss SMEs
Upload subtitles in all relevant national languages and English – that way one video reaches far more people in Switzerland.
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