XML sitemap
An XML sitemap lists a website’s important pages and helps search engines find and understand them.
XML sitemap – explained simply
It contains the URLs and usually the last-modified date. Multilingual sites can also link their language versions in it.
You submit it in Google Search Console and Bing Webmaster Tools so search engines learn about new pages faster.
Practical tip for Swiss SMEs
Your sitemap should only contain pages that should be indexed – no redirects, no 404 pages.
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