Local SEO
Local SEO covers everything that helps a business be found in local searches – in Google Maps and in searches with a location.
Local SEO – explained simply
It includes your Google Business Profile, reviews, consistent business data in directories and pages with a clear local focus.
For practices, trades, restaurants and service providers with regional customers, local SEO is often the most important part of SEO.
Practical tip for Swiss SMEs
Define the towns you really serve and show them clearly on your website and Google profile.
Related services and pages
Google Maps marketing
Google Business Profile
Plumbing & heating
Electricians
Restaurants & cafés
SEO Zurich
SEO Lucerne
Related terms
Request a free SEO analysis
Tell us your website and region. Within two working days you’ll receive:
- +Your current positions in Google and Google Maps
- +The three biggest levers for more enquiries
- +A fixed-price quote